Motion Graphics

Motion graphics is a new term used for a particular genre of animation. The intersection between animation and graphic design is called motion graphics. Providing information through the use of animated text or graphics is the main purpose of motion graphics

With the growing popularity and lower cost of computer animation, motion graphics began to differentiate themselves from ordinary animation and defined a particular style that paved the way for communication with the viewer and adding depth to the story, which they can convey to us along with music.

Motion Graphics captures what is naturally immobile and produces a digital film through a combination of animation and graphic design. Motion Graphics can be used to enhance a moving movie or add effects such as title making, animated background design.

These days, many people prefer to watch video to read text, and if you can create a successful motion graphic, your audience will connect with it, and eventually your chances of becoming your customer will increase.

Benefits of motion graphics

• Less cost and more attractive.
• In motion graphics design, they use a simple style that leads to a better understanding of the main message of the video.
• This simple style is also very attractive, which makes the video more effective.
• No need for a cameraman, camera, actor, lighting, etc., which will reduce your hassle and final cost of ordering motion graphics design.

Types of motion graphics
Explanatory motion graphics

Explanatory motion graphics is one of the most widely used types to describe a process or a product. In this type of motion graphics, a simple or complex process is considered, then the general concepts are divided into smaller parts using graphic and animation designs and are displayed and explained to the viewer in an understandable way. With Explanatory Motion Graphics, you can make your audience engage and engage them emotionally.

Advertising video for products

Creating “promotional motion graphics” is a great way to promote your products. This is because the audience’s ambiguity about the use of a product can sometimes lead to a drop in sales, but you can prevent this by using a “promotional motion graphics video” that shows the uses of your products well.

User Design Animation (UI)

Motion graphics can be used to animate menus and other parts of the site. You can even create a complete “promotional motion graphics video” just by displaying your UI app.

Moving icon

Movable icons are an interesting way to improve the look of websites and apps. Some websites must have started to display a simple animation by hovering over the icons. Today, with SVG (Vector Graphics) and CSS-based animations, you will be able to create beautiful animation effects on your site and app in low volume so that the speed of the site is not damaged.

logo

With motion graphics, you can draw more attention to your brand. Because with the beautiful effects that can be created with motion graphics, a much more attractive logo is displayed. The more professional and interesting the logo design, the more positive the audience will feel about your brand.

GIF

One of its most popular uses is gif. One of the most common uses of gifs is to use it as a post on social media, which attracts more attention than other posts that are static. GIFs can also be used as web banner ads.

infographic

You can emphasize the importance of the information provided by animating diagrams and various components of an infographic. You can also guide the viewer by animating the data in order. With the help of motion graphics, it is possible to create a great experience of providing information in the form of infographics.

The opening credits of the films

Its first use dates back to about 100 years ago to show the title of Hollywood movies. The opening credits of movies and series are one of the types of motion graphics that are still widely used and in demand.

On this website you can see a large collection of different types of motion graphics.